Syllabus

Part 1 - Personal Selling Skills

Introduction

What is Selling?

Don't Just Order-Take

The Building Blocks that Lead to a Sale

How to Handle Incoming Calls

How to Make Appointments by Phone

How to Reach the Decision Maker

The Sales Presentation

Part 2 - Telephone Techniques

Telephone Selling

Objections

How to Keep Records

How to Motivate Yourself